Playbooks
Growing Your Visibility
Maximizing Your Social Media Reach
4 min
we maintain local sweatpals accounts across 11 major markets to help amplify your events here's how to leverage this network and get your community noticed our local sweatpals accounts we have dedicated accounts for texas austin, houston, dallas west coast los angeles, san francisco, san diego, seattle southwest arizona (phoenix/scottsdale) midwest chicago east coast new york city southeast miami getting featured on our socials the golden rules promote sweatpals as your primary platform we prioritize amplifying content that drives traffic to sweatpals versus other platforms keep videos short 15 20 seconds maximum for best engagement make it visually engaging clear, simple content that stops the scroll tag the right account use your local sweatpals account when available why local accounts matter local accounts are more flexible and community focused better engagement local followers are more likely to attend your events no local account yet? tag our main account! we typically launch local accounts once a city has 15+ active communities content that gets reposted what works action shots from your events showing real community moments quick event previews that give a taste of the experience promoting upcoming events with clear calls to action what doesn't long form content or videos over 20 seconds poor quality images or shaky videos content that directs users to other platforms instead of sweatpals promotional posts without clear next steps (always include how to sign up!) pro tips for success tag us in your event posts while we aim to promote and highlight our top communities, we prioritize feed layout and showcasing a diverse range of events the best approach? focus on creating consistent, quality content and building genuine engagement with your community remember we want to amplify your content! following these guidelines significantly improves your chances of getting featured and reaching new potential members through our established audience